Profound pricing in 2026: $99 for ChatGPT only, $399 for three engines. Here is the alternative.
Profound publishes two self-serve prices, both billed annually, and keeps most engines, seats and markets for Enterprise. OtterlyAI is $29 to start, $189 for 100 prompts across four engines, and you can pay month to month.
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- OtterlyAI
- Profound
Monthly equivalents of Profound's annual contracts ($1,188 and $4,788 a year). OtterlyAI Standard gives you 100 prompts on four engines for $189.
Not on the scale: Enterprise has custom pricing, reported in the low thousands a month.
Profound plans and prices
Profound's published plans are Starter and Growth. Its pricing page shows annual billing only, with no monthly option, so you commit to the full year when you buy. Agent credits for its content agents are metered separately.
| Plan | Monthly | Billed annually | Prompts | What to know |
|---|---|---|---|---|
| Starter | $99 | $99 (annual only, $1,188 a year) | 50 | ChatGPT only, 1 seat, email support |
| Growth | $399 | $399 (annual only, $4,788 a year) | 100 | 3 engines, 3 seats, about 9,000 responses a month |
| Enterprise | Custom | Custom | Custom | Up to 9 or 10 engines, more seats, countries and languages |
| Agent credits | Included | – | – | 100 a month on Starter and 400 on Growth, for Profound's content agents |
Third-party reviewers report Enterprise contracts in the low thousands of dollars a month. Profound does not publish an Enterprise price.
The same job on both price lists
Three common situations, priced on each vendor's published list. Bars share one scale, so you can compare across rows.
You want to start tracking
First brand, first prompts, no long contract.
Profound Starter is a $1,188 annual commitment. OtterlyAI Lite is $300 a year on annual billing, or $29 month to month. Starter tracks one engine, Lite tracks four.
You track about 100 prompts
Three engines or more, a small team, daily tracking.
Over a year Profound Growth is $4,788. OtterlyAI Standard is $2,268 month to month or $1,920 on annual billing, so the saving is $2,520 to $2,868 a year, with a fourth engine and unlimited seats.
Your whole team needs access
Eight people, several countries, Copilot and Gemini in scope.
Growth includes three seats, so a team of eight moves into a custom Enterprise quote. OtterlyAI Standard has unlimited team members and covers 50+ countries; adding Gemini is $59 a month, which brings it to $248.
What the Profound price does not include
The monthly figure is only part of the bill. These are the limits and extras to model before you sign.
- Annual contract only
- Both published plans are billed yearly, with no monthly toggle. That means $1,188 or $4,788 up front. OtterlyAI lets you pay month to month, and takes 15% off if you choose annual.
- Starter tracks one engine
- Profound Starter covers ChatGPT only. Perplexity and Google AI Overviews arrive with Growth, and the rest sit behind Enterprise. OtterlyAI includes ChatGPT, Google AI Overviews, Perplexity and Copilot in every plan, Lite included.
- Seats are counted
- Starter has one seat and Growth three. A marketing team of five lands in Enterprise on headcount alone. OtterlyAI includes unlimited team members on every plan.
- Countries and languages are limited
- Profound Starter is limited to one language and one region, and broader coverage is positioned as an Enterprise feature. OtterlyAI covers 50+ countries on every plan.
- Content agents run on credits
- Profound's agent credits are metered separately from prompt tracking. OtterlyAI's recommendations and GEO URL audits (up to 5,000 a month on Standard) come with the plan.
Pricing terms side by side
List prices, caps and inclusions for OtterlyAI and Profound. For a full product comparison, read the OtterlyAI vs Profound feature breakdown.
| Pricing term | OtterlyAI | Profound |
|---|---|---|
| Entry price | ✓$29 a month, 15 prompts, 4 engines | ✗$99 a month, 50 prompts, ChatGPT only |
| Mid-tier price | ✓$189 a month, 100 prompts | ✗$399 a month, 100 prompts |
| Billing | ✓Monthly or annual (15% off) | ✗Annual only |
| Engines on the mid plan | ✓4 included | ✗3 on Growth |
| Team members | ✓Unlimited on every plan | ✗1 seat on Starter, 3 on Growth |
| Countries and languages | ✓50+ countries on every plan | ✗Limited on Starter, wider in Enterprise |
| Agency program | ✓Agency Partner program | ✗Agency tiers, price not published |
| Enterprise tier | ✓Custom, from 1,000 prompts, SSO | ✓Custom, reported in the low thousands a month |
What OtterlyAI charges, and what is in each plan
Four published plans, one price list, no hidden fees. Switch between monthly and annual billing (15% off) whenever you like.
Lite
Solo marketers and small teams
$25 a month billed annually
- 15 prompts, tracked daily
- 4 AI engines: ChatGPT, Google AI Overviews, Perplexity, Copilot
- Unlimited team members and brand reports
- 1 workspace, 3 recommendations per week
- 50+ countries
- 1,000 GEO URL audits per month
StandardMost popular
SMEs, in-house teams, agencies starting out
$160 a month billed annually
- 100 prompts, tracked daily
- 4 AI engines included
- Unlimited workspaces and recommendations
- 50+ countries, unlimited team members
- 5,000 GEO URL audits per month
- Looker Studio connector
- 2,000 API and 2,000 MCP requests per month
- 200k Agent Analytics events per month
Premium
Mid-sized companies and agencies
$422 a month billed annually
- 400 prompts, tracked daily
- Everything in Standard
- 10,000 GEO URL audits per month
- 5,000 API and 5,000 MCP requests per month
- 1M Agent Analytics events per month
- Personal onboarding session
Enterprise
Global brands with custom needs
Talk to us
- From 1,000 prompts
- Everything in Premium
- Single sign-on and custom terms
- Dedicated customer success manager
- Quarterly GEO health check
Add-ons. Add 100 prompts for $99 a month on Standard or Premium. Google AI Mode and Gemini are optional add-ons ($9 on Lite, $59 on Standard, $149 on Premium). Claude is $29, $109 or $439.
For agencies. Agency Partners get 150 prompts on Standard (instead of 100) and 500 on Premium (instead of 400), pitch workspaces, branded Looker Studio reports and one invoice for every client workspace. Subscribe to Standard or Premium, then apply for partner status. The plan price does not change.
Questions about Profound pricing
How much does Profound cost in 2026?
Profound lists Starter at $99 a month (50 prompts, ChatGPT only, one seat) and Growth at $399 a month (100 prompts, three engines, three seats). Both are billed annually only, which makes $1,188 and $4,788 a year. Enterprise is custom-priced, and third-party reviewers report it in the low thousands of dollars a month.
Is OtterlyAI cheaper than Profound?
Yes. OtterlyAI Standard gives you 100 prompts on four engines for $189 a month, against $399 for Profound Growth, which covers 100 prompts on three engines. That is $210 a month less on monthly billing, and $2,868 a year less when both are billed annually ($1,920 against $4,788).
Does Profound offer monthly billing?
Its published self-serve plans show annual billing only. OtterlyAI is available monthly or annually, with 15% off the annual price, and you can cancel at any time.
What is the cheapest alternative to Profound?
OtterlyAI Lite at $29 a month is the lowest-cost entry, with four engines and daily tracking. For a team that needs 100 prompts, OtterlyAI Standard at $189 a month replaces Profound Growth for less than half the price.
What do I get for $189 a month on OtterlyAI?
The Standard plan includes 100 prompts tracked daily across four AI engines, unlimited team members, workspaces and recommendations, 50+ countries, 5,000 GEO URL audits a month, the Looker Studio connector, API and MCP access, and 200k Agent Analytics events a month.
Can I test OtterlyAI before I decide?
Yes. OtterlyAI offers a 7-day free trial with no credit card. You can run it alongside Profound on the same prompts before you commit to anything.