Day: April 1, 2026
AI Search Experiences
AI Keyword Research in 2026: How to Win Citations in ChatGPT, Perplexity & Google AI Overviews
TL;DR — AI keyword research is the practice of mapping the prompts, sub-questions, and entities that AI engines (ChatGPT, Google AI Overviews, Perplexity, Gemini, Claude, Copilot) use to assemble answers, so your page becomes a cited source rather than just a ranked result. Unlike traditional SEO, you measure success by citation share, prompt coverage, and […]
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GEO Experiments
GEO Experiment: Markdown vs. HTML, Which Format Do AI Crawlers Prefer?
A recurring suggestion in GEO circles is that brands should publish Markdown (.md) versions of their web pages alongside standard HTML. The reasoning sounds plausible: LLMs process plain text more efficiently than HTML, so giving them a clean Markdown file should make your content easier to consume, and therefore more likely to be cited. To […]
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