Generative Engine Optimization (GEO) is the practice of making your brand show up – and get cited – inside AI answers from tools like ChatGPT, Gemini, Perplexity and Claude. For most B2B companies it still sounds theoretical. For Chatarmin, the WhatsApp marketing and customer experience platform, it has already become a measurable acquisition channel. In […]
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Claude has become one of the most widely used AI assistants for research, comparison, and decision-making queries, and like every AI Search engine it answers by pulling from, and citing, sources across the open web. For brands, that raises a practical question: when Claude composes an answer, which kinds of sources does it actually reach […]
Read MoreOtterly.AI is the new way of AI search monitoring and optimizing for AI-searches and LLMs. Easily monitor your brand, competitors and search prompts (keywords). And discover how visible your brand is. Sign up