Day: July 17, 2026

AI Search Studies

GEO Experiments

ChatGPT Ads Study: 76.4% of Commercial Answers Carry an Ad, and the Leaders Buy None

Paid ads now sit inside ChatGPT’s commercial answers, and the paid layer does not look the same in any two categories. OtterlyAI measured OpenAI’s paid Ads and product Shopping Card appearances across different industries in the United States, then mapped who is buying the slots, how often, and where the advertised brands diverge from the […]

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