Day: August 27, 2026

OtterlyAI research card reading "The Reddit Citation Drop Across 16 Reports"
AI Search Experiences

ChatGPT cut Reddit citations by at least 73% in August 2026. Here is what replaced it.

We measured 16 brand reports across unrelated industries. Reddit citations from ChatGPT fell by at least 73% in mid-August, while ChatGPT’s own citation volume went up 3.5%. The gap was filled by reference sources and official pages, not by other forums. And the most popular explanation, that Reddit cleaned up its own content, does not […]

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